News

Marketing Clinic Norway in Dagens Naeringsliv

Lise Platou af Ekenstam and Elisabeth Rage Taranger, partners in Marketing Clinic Norway write about ROMI as an important KPI when measuring marketing effectiveness in their debate article Målinger uten kroner in Dagens Næringsliv 9th February 2010.

Debate article Målinger uten kroner (in Norwegian)

and response Feil om Stellaprisen by Runar Pahr Andresen and Lars Erling Olsen (in Norwegian)

News