We had the privilege to conduct vivid discussions around the topic “Competing for the future and making growth happen” with CEO´s from leading companies in our yearly Management Forum in January. The key take-out from these discussions was, that focus and people & culture are key for successful growth strategy execution.Read article
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Working with Marketing Clinic delivered results that led to concrete action and improvements in our organization. They had a comprehensive and systematic way of working, they made us consider issues from another perspective and it was easy to engage our management team.
A very professional, analytical partner with a great “can do” attitude!
I have used Marketing Clinic and worked with Elisabeth and her team on several large projects. They are extremely devoted and engaged in the projects and issue and they always deliver on time. Marketing Clinic’s strength is the ability to see the big picture and at the same time dive into important details.
I am very satisfied with the Marketing Clinic approach of structuring the marketing process so that our brand pillars becomes an integrated part of our day to day work of building a new city within the city of Oslo. They emphasize the importance of consistent brand building and the importance of true customer centricity. Their framework makes everything connect to deliver on our brand promise. Marketing Clinic's recommendations are actionable, useful, and insightful. I also appreciate the passion they show for our business.
Marketing Clinic challenged our top management in a constructive and inspirational way — during facilitation sessions and through the whole strategy process. Sometimes they made us go back to the drawing board to create more ambitious goals. But this was only a good thing and pushed us forward in our thinking and execution. Together with Marketing Clinic, our top management worked in true collaboration with an inspiring and forward-leaning attitude.
Marketing Clinic’s consistent and systematic approach really took us forward in our strategy development. The team involved in this project was top notch — they brought in a necessary outside perspective, challenged us in constructive ways and continually reminded us to consider the consumer point-of-view.
Our co-operation with Marketing Clinic was inspirational from the start. We appreciate how they constantly challenged our thinking — without that approach, there would have been a risk of copying existing models and reverting back to our old ways of thinking. However, the most significant added value from working with Marketing Clinic was their help in teaching us the best practices of world-leading companies — from organizations far beyond our industry boundaries. Indeed, most of these best practices were not found within our industry, but elsewhere altogether. Without Marketing Clinic, we would not have been able to discover those.
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We had the privilege to conduct vivid discussions around the topic “Competing for the future and making growth happen” with CEO´s from leading companies in our yearly Management Forum in January. The key take-out from these discussions was, that focus and people & culture are key for successful growth strategy execution.
Fazer and Marketing Clinic have a long history of co-operation. Fazer was Marketing Clinic’s very first customer, and the co-operation has continued ever since. As a part of the redefinition and creation of Fazer’s strategy, work was done together with the Marketing Clinic team in order to describe Fazer’s journey. A transformational strategy was crafted […]
In the beginning of her studies at the Helsinki University of Technology, Erika Kavén thought she would become a biomechanical engineer designing for example robotic arms. Now, she works as a Management Consultant at Marketing Clinic, helping clients to identify their unique assets and use them to build differentiated brand strategies. Read on, as Erika […]
Design thinking provides plenty of benefits when applied in the creation and implementation of growth strategies. Fast iteration, early customer interactions, agile execution, a learning-by-doing approach, and prototyping ensure that a strategy is truly customer-centric. Design thinking is a mindset focused on finding solutions to end users’ true needs and problems. Moreover, this strategy speeds […]
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