Cases & news

Metso — improving the spare parts business with a compelling end-to-end customer journey

Metso wanted to improve the spare parts business with its customers by enhancing the customer experience over the customer journey. With an aim to provide the best service for its customers, Metso partnered with Marketing Clinic to understand customer expectations and Metso’s current performance as well as to gain a fuller understanding of the customer […]

Marketing Clinic

Crafting a consumer-oriented growth strategy for Fazer Bakeries in Finland

In Finland, Fazer Bakeries create a full line of bakery products for both everyday moments and special occasions. Despite being a market leader, the company saw declining consumption and market share. Its focus had been in increasing efficiency and ensuring sufficient production volumes. A turnaround was critical for returning the business to productive growth. The […]

Marketing Clinic

Marketing Clinic joins forces with Movement Consulting to offer world-class retail capabilities

Marketing Clinic is entering a new phase in its Nordic growth path by joining forces with Movement Consulting — a renowned consultancy in the Swedish market, focused on fast-moving consumer goods and retail industries. This further broadens and complements Marketing Clinic’s and Movement Consulting’s combined service offering especially in Retail, Shopper insight and Category management. […]