Our team

Fact-based and analytical. Able to see the big picture over the horizon. Always asking what’s in it for the customer. Experts in commercialization. Constantly measuring and developing. Pushing strategy into action. Fun to work with. That's the Marketing Clinic team!

Aki Hirvonen

Aki Hirvonen

Growth Strategist

+358 400 727 888

Linkedin profile

Aki's blog-articles »

I work as Growth Strategist both for our clients and for our group of companies. I am one of the founding members of Marketing Clinic. Over the years I have had the pleasure of working with a variety of great people in many great companies. I get my kicks out of challenging the status quo and finding new ways to grow businesses. I look forward to meeting you!

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Anna Sirkiä

Anna Sirkiä

Director, Brand and Customer Experience

+358 40 700 7230

Linkedin profile

I consider myself lucky. I get to work with the leading brands, develop brand strategies and the ways how the strategies become visible across customer journeys. My background is in the world of FMCG, but during my years at Marketing Clinic I've had the opportunity to work with a variety of customers in both B2B and B2C contexts and with businesses ranging from small start-ups to global giants. Great clients, versatility and continuous development make this an inspiring workplace, but the colleagues turn it into a fabulous one!

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Bo Ekström

Bo Ekström

Senior Advisor

+46 73 417 60 14

I have a deep knowledge of both the FMCG industry and Business to Business sector. One of my passions and skills is to turn data into actionable insights that shape strategies and drives strong business results. I have a background from the market research industry and worked at Nielsen for 20 years, both in Nordic roles and various leadership roles.

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Catharina Stackelberg

I am the CEO and founder of Marketing Clinic. Before starting Marketing Clinic, I worked at the Coca-Cola Company for 10 years in different positions, including  CEO of Coca-Cola in Sweden and Finland and as Marketing Director for the Nordic and Baltic regions. I love to see business results driven by marketing, and in this job I see plenty of that. I am very results oriented and eager to learn and develop. I am a mother of 3 young boys, which provides fantastic balance to my otherwise quite intense days as a consultant.

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Cathrine Moksnes

Cathrine Moksnes

Senior Advisor

+47 488 966 70

Linkedin profile

I focus on creating results by finding market positions that provide a competitive edge. Simply put, I help companies grow their business potential. Through 15+ years of leading FMGC companies, I’ve developed real expertise in marketing and business development. I believe brand value should be created through a solid, insight-driven marketing strategy. However, it is just as important that the framework brings business plans to life by connecting all the pieces necessary for delivering on the brand promise.

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Charlotta Valimaki

Charlotta Välimäki

Senior Associate

+358 40 184 2917

Linkedin profile

I Joined Marketing Clinic in 2016. I have a background in financial management and management consulting. Prior to Marketing Clinic, I was working as an operations analyst in working capital optimization for Nordic companies. I am eager to develop my competences in strategy and commercial excellence through value creation for our clients—I want to help companies create strategies that respond to constantly changing market environments.

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Christina Pia Harmia

Christina "Pia" Harmia

Director, Strategy and Commercial Excellence

+358 40 755 3645

Linkedin profile

@piaharmia

Christina "Pia"'s blog-articles »

I collaborate with leading industrial, service and consumer goods Clients reinventing growth, creating winning strategies & innovative business concepts and driving commercial excellence in the organizations. Together with our great team, I love to help our Clients with renewal and growth. Prior to Marketing Clinic, I have worked 19 years in sales, marketing and general management in international companies.

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Egil Brathe

Egil Bråthe

Senior Advisor

+46 70 548 46 47

After 17 fantastic years with Movement Consulting I had the great pleasure to join Marketing Clinic in 2017! Despite being a consultant for decades, it really gives me a kick to meet new companies with their unique challenges. Consulting is about supporting these companies to improve their competitiveness. At the end of the day that typically means profitable growth!

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Elisabeth Rage Taranger

Elisabeth Rage Taranger

Partner & Managing Director, Marketing Clinic Norway

+47 920 895 69

I lead our Norwegian office, where I focus on growth and brand building through superior customer and end-user orientation. In today’s digital era, empowered and polarized consumers require businesses to truly understand drivers of different consumer segments in order to build relevant and differentiated brands. Through my 15+ years as a consultant and marketing professional, I have gained a wide span of experience across several industries. I am always searching for and working in accord with global best practices to achieve continuous commercial growth and brand excitement. Don’t hesitate to contact me! My team and I are always ready for new and exciting challenges.

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Erika Kaven

Erika Kavén

Consultant

+358 50 341 0245

Linkedin profile

I work mainly with brand differentiation and customer experience development. My academic background is in B2B marketing and mathematics. Additionally, I have experience of consulting in the public sector and construction. I aspire to deepen my knowledge and understanding of different industries while developing my competences in creating world-class brands!

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Fredrik Gotthardt

Fredrik Gotthardt

Senior Advisor

+358 40 518 1141

Linkedin profile

My background is a combination of marketing, communications, business development, sales, customer relations management and general management including P&L responsibility. I have a passion for business and differentiation strategies, customer experience and clear communications—the keys to making companies more competitive.

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Heli Hytönen

Heli Hytönen

Consultant

+358 40 8266 857

Linkedin profile

@mrshytonen

I joined Marketing Clinic in early 2016, and each day I am fascinated by the complex puzzles we solve with our customers. My background is in B2B business development as well as sales & marketing consulting. Nothing excites me professionally quite like co-creating success with our customers—in my work I want to see concrete results. I believe that in the era of disruption the key to sustainable growth is achieving true customer centricity through deep customer need understanding.

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Joakim Köhler

Joakim Köhler

Consultant

+358 45 111 6676

Linkedin profile

@jockik

As a Consultant at Marketing Clinic, I am able to provide insight and direction to our clients experiencing the challenges and opportunities of the digital transformation. My background is in management consulting with a focus on business strategy and commercial development for global and Nordic customers. Together with the inspiring Marketing Clinic team, we get to experience the impact of the digital business transformation first-hand and in cooperation with our clients, innovating solutions that unlock future competitiveness.

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Johan Kaij, CEO and Retail Strategist at Movement Consulting

Johan Kaij

Senior Advisor

+46 70 844 48 63

The last 14 years I have been working with retail strategy, category management and shopper insight for many of Swedens largest retailers and FMCG companies. Before joining Marketing Clinic in 2017, I was a senior consultant and CEO for Movement Consulting. My passion is to create results – more satisfied customers, stronger brands, higher profitability. This means great strong insights and great strategy, but also focus on operations and implementation. When my work has contributed to a new product, improved store department, higher EBIT or a smiling customer – that is when I know my work is truly of value.

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Katarina Jerndahl

Katarina Jerndahl

Managing Director, Marketing Clinic Sweden

+46 76 775 2201

I am responsible for Marketing Clinic in Sweden and work across most of our expertise areas. For the past 25 years I have worked in leading FMCG and consumer durables companies in different marketing and sales roles. The capability for marketing to drive growth and profitability truly excites me. I am especially passionate about ensuring the link between a solid strategy and marketing excellence in implementation. I look forward to helping you unlock your business' potential!

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Katri Pakula

Katri Pakula

Creative / Graphic Designer

+358 50 462 9180

Linkedin profile

I enjoy the versatility of puzzles I meet daily, all the way from simple data visualizations to big-scale brand strategy implementations. My background is in advertising and communication agencies. Prior to that, I graduated from Turku University of Applied Sciences as an Art Director / Bachelor of Media. Currently I'm interested in business design thinking: combining online and offline UX design with true customer insight and strategic vision, the results can be priceless.

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Kirsti Toivonen

Kirsti Toivonen

Senior Research Advisor

+358 40 561 0126

Linkedin profile

Kirsti's blog-articles »

I’m one of the founding partners of Marketing Clinic, and I’m responsible for Marketing Clinic group finances. Additionally, I have substantial experience in marketing research and analytics, and I therefore work as a subject expert on projects that require new research data. This gives me an opportunity to be involved with customers and brands from different categories and to stay current with the latest consumer and industry trends.

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Lauri Korhonen

Lauri Korhonen

Associate

+358 40 770 2458

Linkedin profile

The projects I work on span from growth strategy analysis to solution selling development. In short, my main role is to turn seemingly useless information into relevant and actionable insights. Previously, I gained experience in analysis and project work in the forestry and entertainment sectors. A great aura of expertise surrounds my colleagues, which make the variety and constant learning at Marketing Clinic an utter enjoyment.

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Leena Viita-aho

Leena Viita-aho

Finance and Office Manager

+358 44 971 2770

I have been the finance administrator in Marketing Clinic since 2014. Prior to Marketing Clinic I have worked e.g. in Accenture and Finnish Defence Forces.

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Magnus Rydberg

Magnus Rydberg

Senior Market Research Analyst

+46 70 728 84 14

I joined Marketing Clinic in 2017. I am responsible for research and analysis, creating insights and value for our customers from all types of data. A very important part of a research project is to understand the client's needs in order to define the accurate methodology and questions. I have been working with this since 1993, mainly with the FMCG industry in Sweden.

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Maria Nikitina

Maria Nikitina

Consultant

+47 925 069 30

Linkedin profile

I work with marketing efficiency, market research and general analytics to support our clients in their strategic and fact-based decisions. The goal of this work is to help our clients grow both inspiring and differentiated brands. My marketing experience has been accrued in four different countries and several industries. Most of my focus has been on FMCG from both the client and agency sides of business. Over the last couple of years with the Norwegian MC office, my competences have grown to cover a variety of B2B and B2C industries. The methodology, toolbox and talent base in our company makes it a unique and thrilling place to work!

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mikarytkonen

Mika Rytkönen

Managing Director, Marketing Clinic Finland

+358 40 584 8372

Linkedin profile

@Rytkomi

Mika's blog-articles »

I am the Managing Director of Marketing Clinic Finland. I have the privilege to work with fantastic colleagues and customers in pursuing the opportunities of the new reality. Our Purpose is to help you and your business to focus on the right things at the right time, by reinventing growth and creating meaningful encounters, allowing you to lead globally and to leave a meaningful mark on many levels.

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Morten Funch

Morten Funch

Managing Director, Marketing Clinic Denmark

+45 22 108 190

I run our Copenhagen office. My particular expertise area is media: I have worked over a decade in media agencies and FMCG's, and the last 13 years at Marketing Clinic overseeing multiple media management projects, among other things!

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Ole Herstal

Ole Herstal

Senior Advisor

+45 28 14 16 76

Linkedin profile

I focus on helping our clients create sustainable growth in an increasingly competitive market landscape. I believe that all C-level managers need to spend more time understanding customer perceptions of their companies, “brands”, products, services and most importantly, future market landscapes and business models. My experience is wide ranging—from consumer and business marketing to business development with both domestic and international companies. I also have nine years of experience within the brand and advertising industry.

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Rickard Sandahl Dorado

Rickard Sandahl Dorado

Manager

+46736184098

I joined Marketing Clinic in 2010, after three years as a Nordic Brand Manager in the FMCG industry. My passions are result-oriented marketing and finding solutions that drive bottom line growth for our clients. Therefore, working with different clients and business challenges is very inspiring and rewarding. That, together with the expertise and knowledge of the MC team, ensure that I learn something new every day.

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Snorre Birkeland

Snorre Birkeland

Junior Associate

+47 45 42 23 76

Linkedin profile

As a Junior associate, my work is primarily to assist the Marketing Consultants with both analytical work, such as sales modelling and market research, but also in the strategic work. I am currently working on a master thesis in Msc Strategic Marketing Management at Handelshøyskolen BI, in combination with working part-time at Marketing Clinic. My main areas of expertise and interest is in the field of marketing, optimization, communication, branding and strategy. I am thrilled to be able to work with such a competent team and learn from all their insights and experiences.

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Susanna Gustavson

Susanna Gustavson

Manager

+358 40 504 0072

I have a strong background in FMCG marketing, especially in brand portfolio management and brand positioning. During my years at Marketing Clinic I've worked in various marketing and sales development projects and had the opportunity to widen my experience also to B2B marketing. Working at Marketing Clinic inspires me as my professional ambition is to improve both the efficiency and effectiveness of marketing.

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Taimi Laaksonen

Taimi Renvall

Consultant // On a maternity leave

+358 400 536 869

Working at Marketing Clinic is exciting as each day presents new business challenges, new clients and new learnings for us. Prior to Marketing Clinic I worked 6 years in Business Controlling in global B2C corporations and participated also in various business development projects. I'm very result oriented and my passion is finding ways to drive for profit and efficiency growth.

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Tomi Heikkinen

As Manager I perform sales and new business development, plan and coordinate complex development projects, create insights, recommendations and initiatives critical for achieving business growth, and support my clients in imagining, framing, planning and leading successful change in their organizations. My main specialties are the measurement, management and development of customer experience, and I'm particularly interested in future megatrends and how they will impact business, society and life.

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Tommi Pirilä

Tommi Pirilä

Associate Trainee

+358 50 495 1031

Linkedin profile

I am keen on understanding business processes from the customer perspective. Particularly customer behavior, revenue streams, and consumer perspective on new technologies e.g. artificial intelligence are my sources of interest. I’m looking forward to contributing fresh and innovative thoughts together with a strong attitude, energy, and enthusiasm that give me the drive to take the extra mile. I am currently writing my master thesis on the usage of artificial intelligence in customer service and how it effects on customer experience.

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Tommy Westling

Tommy Westling

Senior Advisor

+46 70 755 34 68

Linkedin profile

I have had the privilege of being involved in the development of Category Management practices over the last 20+ years, from the start in the United States and since that in the Nordic countries. I still get kicks from identifying opportunities and developing solutions together with suppliers and retailers in a wide range of FMCG categories. During the last five years I have trained several hundred FMCG professionals in Best Practice Category Management as part of the ECR Academy Learning Program in Sweden. By listening to the participants in these training sessions I am convinced that there´s an abundance of opportunities to develop many FMCG categories and I look forward to discuss this with you.

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Valtteri Taube

I work on data analysis, research planning and project coordination at our Brands and Customer experiences expertise area. Prior to joining Marketing Clinic I worked at a global IT company. Engaging with clients from different industries and companies is the best part of working here—during my time with Marketing Clinic, I’ve had the opportunity to work with the best Nordic & global brands.

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Ville Pohjanheimo

Ville Pohjanheimo

Manager

+358 50 336 6253

Linkedin profile

I am responsible for leading our analyst team in Finland. In other words, I help turn our clients’ needs into research, data and actionable insights using the most appropriate analytical tools. My areas of expertise are statistical modeling and analysis in general and brand optimizations as well as market segmentation and ROMI modeling specifically.

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Are you interested in joining us?

If you are a proactive, innovative and team spirited marketing, sales or consultancy professional you could be just the person we are looking for. We are always interested in people with strong analytical skills, a comprehensive understanding of and experience in driving commercial processes and business growth.

Become part of the winning team! Browse our job profiles and contact your local Marketing Clinic office with an open application.

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