Design thinking provides plenty of benefits when applied in the creation and implementation of growth strategies. Fast iteration, early customer interactions, agile execution, a learning-by-doing approach, and prototyping ensure that a strategy is truly customer-centric. Design thinking is a mindset focused on finding solutions to end users’ true needs and problems. Moreover, this strategy speeds […]
Cases & news
M&As provide plenty of opportunities for growth. Companies that successfully create long-term value pay special attention to leveraging commercial assets throughout the whole M&A process, from the initial scan to the post-deal integration.
Navis is the number one provider of terminal operating systems globally. While the company name is synonymous with terminal operating systems, Navis has broader ambitions for growth to help its customers improve their productivity. As a part of this growth strategy, Navis has partnered with Marketing Clinic to clarify its vision and reposition its brand […]
In Finland, Fazer Bakeries create a full line of bakery products for both everyday moments and special occasions. Despite being a market leader, the company saw declining consumption and market share. Its focus had been in increasing efficiency and ensuring sufficient production volumes. A turnaround was critical for returning the business to productive growth. The […]